Privacy Policy

1. Scope and Role

HailBlitz ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you use our website, software, dashboards, campaigns, integrations, and related services (collectively, the "Service").

Depending on the context, HailBlitz may act as a controller of information about our website visitors, account holders, and business contacts, and as a service provider or processor of lead and campaign data that we handle on behalf of our business customers. If you submit information through a campaign managed with HailBlitz, the customer sponsoring that campaign may also have its own privacy practices and notices.

2. Information We Collect

Account, profile, and team information

When you create an account, join a team, request a demo, or otherwise interact with us, we may collect information such as your name, email address, phone number, company name, title, home city, account role, team membership, invitations, and other information you choose to provide.

Billing and transaction information

If you subscribe to a plan or pay for campaign-related services, we may collect billing contact details, subscription status, plan selections, payment state, Stripe customer and subscription identifiers, transaction metadata, and related records. Payment card details are generally collected and processed by our payment processors rather than stored directly by HailBlitz.

Campaign, service-area, and location-related information

We may collect service-area names, addresses, ZIP codes, coordinates, radius settings, map interactions, campaign settings, selected creatives, page and ad account identifiers, lead form identifiers, storm-trigger settings, and related campaign configuration data. Location-related information generally comes from service areas, addresses, ZIP codes, coordinates, or map inputs that you or our customers provide, not from continuous background device tracking.

Lead and ad-form information

If a person submits a lead form through Meta, Facebook, Instagram, or another supported workflow connected to a HailBlitz-managed campaign, we may receive and store information such as full name, email address, phone number, street address, lead identifiers, source metadata, and related raw form or webhook data. We may route or make that information available to the customer or team associated with the campaign.

Usage, device, and session data

We may collect log and usage information about how you use the Service, such as pages viewed, features used, approximate device and browser characteristics, IP address, user agent, cookies, session information, and analytics events.

Communications and support data

We may collect information related to emails, verification codes, support requests, storm alert recipients, and other communications you send to us or receive from us in connection with the Service.

3. Sources of Information

We collect information directly from you and your team, from people who submit forms connected to campaigns, automatically through cookies, logs, and analytics tools, and from third-party integrations or public data sources that help us operate the Service.

• information you enter into forms, account settings, or maps;
• data from integrations and service providers such as Meta, Stripe, Mapbox, and email delivery vendors;
• product usage information generated through sessions, cookies, and analytics tools; and
• weather, radar, mapping, and public-data sources used to power storm intelligence, market modeling, and related features.

4. How We Use Information

We use information to provide, operate, maintain, and improve the Service. Depending on the context, our uses may include:

• creating and managing accounts, teams, sessions, and access;
• setting up, activating, measuring, and supporting campaigns and related lead workflows;
• mapping service areas, evaluating weather conditions, and generating market or storm-related insights;
• processing subscriptions, billing, payments, and related records;
• sending service communications such as verification codes, billing notices, support responses, and storm alerts;
• monitoring performance, troubleshooting issues, improving features, and analyzing usage trends; and
• protecting the Service, enforcing our terms, preventing fraud or abuse, and complying with legal obligations.

5. How We Share Information

We may share information in the following circumstances:

• with your organization, team members, and authorized users to support account administration and campaign operations;
• with service providers and processors that help us operate the Service, such as Stripe for billing and checkout, Mailgun for transactional email and storm alerts, Meta for ad platform integrations and lead-form workflows, Mapbox for maps and geocoding, PostHog for product analytics, and hosting, cloud, database, support, or security providers;
• with weather, radar, mapping, and public-data sources such as NOAA and the National Weather Service, RainViewer, Open-Meteo, Iowa State Mesonet, and the U.S. Census Bureau when requests are needed to power maps, weather intelligence, or market modeling;
• with the business customer or team associated with a campaign if a person submits a lead form or inquiry connected to that campaign;
• with law enforcement, regulators, courts, or other parties when required by law or when reasonably necessary to protect rights, safety, and the integrity of the Service; and
• in connection with a merger, acquisition, financing, asset sale, bankruptcy, or other corporate transaction involving some or all of our business.

6. Cookies, Analytics, and Tracking

We use cookies, session technologies, local storage, and similar tools to keep you signed in, remember preferences, understand how the Service is used, and improve functionality. Analytics providers such as PostHog may collect event-level usage information related to your interactions with the Service.

You can control cookies through your browser settings and other available device controls. Disabling some cookies may affect how parts of the Service function.

7. Legal Bases (Where Applicable)

Where required by law, we process personal data based on one or more of the following legal bases: to perform our contractual obligations, to comply with legal obligations, for our legitimate interests (such as operating and securing the Service and improving our products), or based on consent where applicable.

8. Data Retention

We retain personal information for as long as reasonably necessary to provide the Service, maintain business and financial records, comply with legal requirements, resolve disputes, and enforce agreements.

Retention periods vary based on the type of information and the context in which it was collected. For example, account and billing information may be retained while an account is active and for a reasonable period afterward, and campaign or lead data may be retained based on customer instructions, operational needs, audit requirements, legal obligations, and security needs. When appropriate, we may delete, aggregate, or de-identify information that is no longer needed.

9. Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no method of transmission, storage, or security control is perfect, and we cannot guarantee absolute security.

10. International Processing

We and our service providers may process information in the United States and other countries where we or they operate. Those jurisdictions may have data protection laws that differ from the laws of your location.

By using the Service, you understand that your information may be transferred to, stored in, and processed in countries outside your home jurisdiction, subject to applicable law.

11. Your Choices and Rights

Depending on where you live, you may have rights related to your personal information, such as access, correction, deletion, portability, restriction, objection to certain processing, or withdrawal of consent where consent is the basis for processing. To make a request, contact us using the details in the "Contact Us" section.

You may also be able to update some account information through the Service. You can opt out of promotional emails using the unsubscribe instructions in those messages, but you may still receive important transactional or operational communications such as verification, billing, security, support, and storm alert messages.

If we process personal information on behalf of one of our business customers, we may need to direct your request to that customer, and we may assist as required by applicable law.

12. Children's Privacy

The Service is intended for businesses and is not directed to children. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can take appropriate steps.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the effective date at the top of the policy. Continued use of the Service after changes become effective means you accept the updated policy.

14. Contact Us

Questions about this Privacy Policy should be sent to legal@hailblitz.com.